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BRANDING

CREATE A COMPELLING STORY YOUR AUDIENCE WILL LOVE

4/5/2019

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Creating compelling content is not easy. Today digital media is over saturated with the same videos, quotes, etc. Creating content and receiving minimal views can be discouraging.  Here's how you can stand out amongst the crowd and create a story that is unique and gravitating. 
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1. CONNECT - Your audience needs to feel as if your content is believable. Be transparent as possible, so viewers can relate. 

2. CHALLENGE - Encourage your audience to commit to your brand. Ask your audience to do something in support of you. 

3. CONFLICT - Tell your audience about the problems you are facing.

4. CONQUER - Tell your audience about the problems and feats you have overcome while trying to get your message to out. 

5. CONCLUDE - Sum up what your ultimate objective is. 

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    Author

    Kanise Wiggins, a specializes in entertainment, media campaigns and branding. Kanise offers exclusive interviews, current events and her take on whats hot in the Hip Hop community. Vinkankel can build your brand with strategic partnerships and creative exposure. Follow me on Twitter @pattygotcake

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